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CLIENT

NGM
ATHLETICS

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PROJECT
BRIEF

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NGM ATHLETICS IS A PERSONAL TRAINING BUSINESS FOUNDED BY GAGE MARTIN. GAGE WANTED TO TELL THE STORY BEHIND OF WHY HE BECAME A PERSONAL TRAINER AND HIGHLIGHT THE HYBRID TRAINING STYLE THAT HE SPECIALIZES IN PROVIDING TO HIS CLIENTS AND HAS LED TO HIS PHYSICAL FITNESS.

THE CAMPAIGN WAS CREATED FOR AWARENESS AND TO PROVIDE POTENTIAL CLIENTS WITH A RESOURCE TO UNDERSTAND WHERE NGM ATHLETICS CAME FROM AND WHETHER OR NOT GAGE MIGHT BE A FIT FOR THEIR FITNESS GOALS.

DELIVERABLES
& RESULTS

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AT THE LAUNCH OF THE CAMPAIGN THE SOCIAL MEDIA FORMATTED DELIVERABLES RESULTS IN INCREASED VIEWS ON GAGE'S PROFILE (COMPARED TO POSTS WITHIN THE PREVIOUS 60 DAYS).

THIS ATTENTION ON SOCIAL THEN WENT ON TO DRIVE AN INCREASE IN WEB TRAFFIC OF MORE THAN 100% SUSTAINED OVER THE FOLLOWING 7 DAYS.

PROJECT
CREDITS

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CLIENT: NGM ATHLETICS

PRODUCTION COMPANY: ASTRONAUT

PRODUCER: STEVEN BUONO

CINEMATOGRAPHY: KYLE HARRIES & BRYAN DOS REIS

 

EDITOR/COLORIST: KYLE HARRIES

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